some short, precise statistics

* A global market report found that in 2024 the female segment held about 93.8% of the shapewear industry revenue share.

* Consumer data shows that about 60% of female consumers report wearing shapewear at least once a week.

* In a survey of awareness, 90.2% of respondents were aware of shapewear garments; of those, 70.5% perceived a need to wear shapewear.

* A market insight indicates that 68% of working women report using shapewear regularly (in professional settings). 

* Among shapewear consumers, about 48% seek products that are easy to layer under clothing.

* According to a report, the segment of “waist shapers” held 32% of the global shapewear market in 2024 (implying a strong interest in waist/figure-control).

* In an Indian-market study, shapewear adoption rose from about 5% in 2007 to 75% in 2017 among respondents.